So you know, we don’t start with the logo. We start with detailed strategy – a plan of action that will bring desired results. For instance, many people think “everyone” is their potential target market, so they talk in generalities hoping that someone specific will bite. But we say, figure out who that exact “someone” is – i.e. demographics – and talk their language where they hang out … then you are on your way to success.

Once we know your sweet-spot target market, we start the creative process of the brand image. You know, the fun stuff – from logo development, tagline, typography, color scheme, image types. From all this information, we create a Brand Guide that defines the expression of the brand in all marketing and advertising. This way, you ensure you always look your best no matter who designs your materials.

The goal is to inspire action from those whom you want to attract to your company. A clear, consistent message reinforces the value of your brand, and contains a clear “call to action,” strong graphics and clean design. We help you determine the best-reach marketing vehicles for your budget the options are endless to be seen and heard. With a rockin’ Brand Strategy in place, all you need to do now is to manage your business growth!